Representatives Duran and Carver presented Senate Bill 21-190 to the committee.  This bill creates personal data privacy rights and requires businesses that process personal data to fulfill certain duties. Representative Carver explained the effect of the bill and discussed its need.  Representative Duran provided additional input on the merits of the bill.  Representative Carver responded to questions regarding requirements in the bill concerning deletion of personal data, the process of opting out of data collection under the bill, and the scope of the bill.

Mike Page, representing himself, testified against SB 21-190. Allison Conwell, representing the Colorado Public Interest Research Group, testified in opposition to the bill.

Chris Howes, representing the Colorado Retail Council, testified on SB 21-190 from a neutral position.

Cheri Kiesecker, representing herself, testified on SB 21-190 from an "amend" position. Cameron Demetre, representing TechNet, testified on the bill from an "amend" position. Maureen Mahoney, representing Consumer Reports, testified on the bill from an "amend" position.

Dalia Ritvo, representing the Attorney General's Office, testified in support of SB 21-190. Ms. Ritvo responded to questions raised during earlier testimony. Discussion ensued regarding the definition of "child" in the bill. Ms. Ritvo responded to questions regarding the potential for delaying the bill to address certain issues.

Ryan Harkins, representing Microsoft, testified in support of SB 21-190. Mr. Harkins responded to questions regarding Microsoft's position on data collection, and their standards for collecting and selling data.

Representative Bird laid SB 21-190 for action only.